Design

Architecture
With our services, you get more than just attactive design; you get an aesthetic representation of your brand. We strive to create unique interiors that become the centre of attention in Milan, drawing crowds of visitors and strengthening your reputation.
Our team of talented professionals has extensive experience working with leading global brands. We know how to make your storefront perfect, enticing passersby to stop and enter. Our graphic design will highlight the essence of your product, making it distinctive and memorable.

About
We are multifunctional independent
design studio
We specialize in graphic design, interior design, visual merchandising, and product design. Fresh ideas, bold concepts, and cutting-edge technologies set us apart from the rest.

We work closely with you, listening to your needs and goals, to create a design that precisely captures your vision. We draw inspiration from modern trends and the iconic imagery of Milan, transforming them into visual narratives that breathe life into your businesses.
We don't limit ourselves to Milan alone. We bring our design expertise to other cities across Europe, elevating your brand to new heights. Be bold, with us, you can create spaces that speak for themselves and capture the hearts of customers.


Projects
Services
Architecture
Design

MARKETING & BRANDING

  1. Development of concepts and designs for store displays and interior spaces.
  2. Determining the optimal placement of merchandise and decorative objects.
  3. Selection and installation of lighting and sound elements to create the desired atmosphere in the store.
  4. Development of layouts and prototypes for store displays and interior spaces.
  5. Installation and assembly of store displays and interior spaces.
  6. Training store staff on the basics of visual merchandising and maintenance of displays and areas.
  7. Consultations on updating design and organizing store displays and interior spaces.
  8. Store planning and project management for branded retail outlets.
  1. Market research and analysis.
  2. Concept creation.
  3. Product design development.
  4. Creation of product prototypes.
  5. Prototype testing.
  6. Final finishing and design refinement.
  7. Development of technical documentation.
  8. Product manufacturing preparation.
  9. Monitoring product manufacturing and quality control.
  10. Package design and product branding.
  1. Development of design concepts.
  2. Space planning and organization.
  3. Creation of interior design (color schemes, material selection, furniture, decor, etc.).
  4. Design of lighting and electrical systems.
  5. Creating 3D models and project visualization.
  6. Preparation of technical documentation for project implementation.
  7. Monitoring the project implementation process.
  8. Selection and procurement of materials and equipment.
  9. Project management and coordination of contractors.
  10. Selection of high-quality and stylish furniture and accessories for the interior.
  1. Development of marketing and branding strategy.
  2. Creation of a unique branding (logo, color scheme, typography, etc.).
  3. Development and implementation of marketing campaigns.
  4. Market and competitor analysis.
  5. Identification of target audience and creation of personas.
  6. Creation of a persuasive website, landing pages, and web pages.
  7. Development of marketing content (articles, videos, photos, etc.).
  8. Social media management and online promotion.
  9. Organization and implementation of events and promotional activities.
  10. Analytics and reporting on the results of marketing campaigns.


VISUAL MERCHANDISING
PRODUCT DESIGN
INTERIOR DESIGN &
ARCHITECTURE
CILA (Comunicazione di inizio lavori asseverata)
"CILA" stands for "Comunicazione di inizio lavori asseverata", which is a mandatory notice of the start of construction work in Italy. It is required for unplanned repair work without modifying the building's structure. This notice is typically submitted to the relevant municipality or building authority prior to the commencement of any construction work. The purpose of the CILA is to ensure compliance with building regulations and safety standards.

We are issuing a mandatory notice of the start of construction work in Italy, which is required for unplanned repair work without modifying the building's structure.
  • Documentation compilation: Preparation and submission of documents for notification of the start of work, including project and cost estimation.

  • Coordination with government control bodies: Municipal administrations and departments of urban planning, to obtain necessary permits and approvals.

  • Ensuring coordination between designers, contractors, and the client to guarantee project compliance with safety standards and regulations.
  • Consultations: Providing consultations and recommendations on all questions related to CILA and construction in general.

We are the team
Our team consists of highly skilled specialists in the field of interior design and architecture, industrial design, and branding.
  • Sofia Chicherina
    Product & Interior Designer
    As an architect and designer with a degree from Politecnico di Milano, I create products and interiors for brands like Molteni and Rubelli. My passion lies in comprehensive projects: from developing visual merchandising and brand identity books for Carlo Pazolini to planning spaces as part of the InteriorBe community. I also share my knowledge through teaching and by creating educational guides for architects.
  • Malika Novi
    Product & Interior Designer
    My design journey began with fashion in Moscow, later leading me to interiors and products through the Brera Academy in Milan. I develop concepts for lighting, furniture, and decor, and also create prints for fabrics and wallpapers. After receiving a scholarship from the Cappellini Group, I honed my skills at The Istituto Marangoni. My goal is to bring creative ideas to life in projects that I present to manufacturers.

  • Tim Vedeshkin
    Founder & Art Director
    I am the founder and art director with over 15 years of experience executing architectural projects worldwide—from Italy to Indonesia. My philosophy is to create spaces that are not just functional and aesthetic, but also emotional and sustainable, working with the best manufacturers. I am committed to the highest standards of quality and I pass on my experience to the next generation as an instructor.
Our Partners
We take pride in our long-standing relationships with our clients and make every effort to support their businesses across various industries. Through our continuous drive for innovation and commitment to delivering high-quality services, our clients can trust in the reliability and stability of our partnership.
Show & Exhibitions
SaloneDelMobile2022 (LifeisaFlower-Yo2)

Euroluce2019 (AppleMoodandAppleMoodSmal-Quasar)
SaloneSatelite2019 (PrismaProjectStand- IstitutoMarangoniMilanoDesign)
LightandBuildingMesseFrankfurt2018 (AppleMood-Quasar)
FuoriSaloneMilano2018(Ritual-Ilva)
FuoriSaloneMilano2022 (DragonflyspecialNFTProject-Cappelini)
Maison&ObjetParis2020 (Tempest-LondonArtWalpaper)